Tag: blogging

Why a business needs a blog.

Why a Business Needs a Blog

Reading Time: 5 minutes Your website is the easiest way to tell your company’s story. A blog on the other hand, is the perfect way to convey your company’s personality. Running a business is complicated. Between marketing, strategy and sales, it may seem like you don’t have a spare minute in the day to devote to anything else; let…

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Optimize Your Blog Posts for SEO

How to Optimize Your Blog Posts for SEO

Reading Time: 4 minutes Providing your readers with great content is only half the battle. It’s important to structure your posts in such a way that Google is able to read, evaluate and rank them. They do this by determining how useful they determine it will be to their users. This post will outline some simple and effective ways…

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How to Write a Great Blog Post

How to Write a Great Blog Post

Reading Time: 4 minutes At this point, you’re probably aware of how important blogging for business is. Compelling blog posts engage your visitors, build consumer trust and offer valuable insight into your company. Despite knowing how essential it is to have good content, we’re still surprised by how few people actually know how to write a great blog post….

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